Frequently Asked Questions

At Wipely, we know cleaning isn’t just about spotless counters — it’s about peace of mind. You care about your home, your budget, and the planet. But you’ve probably wondered: Will a reusable cloth really replace paper towels? Will it smell? Will it actually make cleaning easier? This FAQ is here to answer all that (and more) — openly and simply.

1. What exactly is a Wipely cloth?

Wipely is a Swedish cellulose dishcloth — a reusable, ultra-absorbent cloth made from natural cellulose and cotton. One cloth replaces up to 17 rolls of paper towels, lasts for months, and is completely compostable when you’re done.

2. How does it work?

It’s all in the material. The unique cellulose-cotton weave absorbs up to 20× its weight in liquid, making it perfect for wiping counters, drying dishes, or cleaning spills. After each use, simply rinse, wring, and let it air dry — it’ll be ready again in minutes.

3. What makes Wipely better than paper towels?

Paper towels are single-use, expensive, and wasteful. One Wipely cloth does the same work as 17 rolls — saving you about $110 a year while cutting down on waste and clutter. Plus, it looks beautiful in your kitchen and dries without that soggy smell.

4. Will it get smelly?

No — that’s the best part! Wipely cloths dry fast, which means less moisture and fewer odors. Just rinse well and let it air dry flat or draped over your tap. For a refresh, pop it in the washing machine or dishwasher and it comes out good as new.

5. How long does one cloth last?

With regular daily use, each Wipely lasts 2–3 months — sometimes longer. Once it starts to soften or break down, you can compost it. That’s real circular cleaning.

6. Can I use it for anything other than the kitchen?

Absolutely. Wipely is great for bathrooms, mirrors, windows, dusting, car interiors, and even wiping pets’ paws. Once you have a few, they’ll find their way into every room.

7. How do I wash or sanitize my Wipely cloth?

Super easy: toss it in your washing machine or top rack of your dishwasher. Avoid fabric softeners and air-dry afterward to keep it absorbent and fresh.

8. Is it really eco-friendly?

Yes. Wipely cloths are made from natural cellulose and cotton fibers — no microplastics, no synthetics. They’re 100% compostable at the end of their life, helping you reduce waste without sacrificing performance.

9. What does it feel like?

Dry, it’s stiff like cardboard (that’s how you know it’s real cellulose). Once wet, it becomes soft, flexible, and sponge-like — perfect for wiping, washing, and polishing surfaces.

10. Can I use it with cleaning sprays?

Yes! Wipely works with all your favorite cleaning products — from natural vinegar mixes to multipurpose sprays. It absorbs and releases evenly, so you’ll actually use less product overall.

11. Will it scratch surfaces?

No. Wipely is non-abrasive and safe for all surfaces — including stainless steel, stone, glass, and wood.

12. What colors or designs do they come in?

We keep it simple and Scandinavian. Wipely cloths come in clean, neutral tones designed to blend beautifully with any kitchen aesthetic. Limited-edition colors are released seasonally.

13. What’s included in each set?

Every set includes a mix of premium reusable cloths, and right now, we’re including a Free Eco Sponge with every set — our way of helping you start your sustainable cleaning routine fully equipped.

14. Where are Wipely cloths made?

All Wipely cloths are responsibly produced in Europe using authentic Swedish materials and strict quality standards.

15. What if I don’t love it?

No worries. We offer a 100% satisfaction guarantee. If you don’t fall in love after your first clean, reach out to our team for a full refund — no hard feelings, no questions asked.

Still have questions? You’re not alone. We built Wipely for people exactly like you — thoughtful homemakers, eco-seekers, and clean-hack lovers who want a better way to care for their home. Ready to try the cloth that replaces 17 paper towel rolls and changes the way you clean? Clean smarter. Live better.